
Public Relations
What does the term PR mean?
Public relations, public relations, public interaction; abbreviated: PR – PR
Public relations, PR – means the activities of a company or individual to establish public relations, which includes many different methods and technologies of communication with the public or customers.
For a more complete understanding of this term, we will consider the main types of PR activities:
• Technology for creating a positive brand image
• Promoting the brand to the public and potential buyers
• Creating exclusivity and the need to use the services of the company (brand)
• Managing public opinion through the media
• Building relationships between society and the company (brand as a whole)