Google Website Ranking

What site criteria are important to Google?

To achieve this, you need to do the exact and correct setup of the website. And the design of the site, as well as connecting with social networks. Setting up external and internal links, and much more.

To receive a high rating from the GoogleBot search robot, a website must:

– Load quickly (no more than 1-2 seconds)
– The site should be user-friendly
– The site should be filled with good original texts, keywords, and headings
– The site must have an SSL security certificate connected (a required security standard in Google)
– The website must 100% correctly and accurately reflect the essence of the company’s work
– The site must have a system of online correspondence with users (online reservation system or “ask a question”)
– The site must be located on a good hosting (server)
– The site must be made using modern technologies
– Hierarchy of site pages, navigation buttons, internal and external links for ease of use
– Headings or headers of the site should be located from H1 to H6, and H2 can be repeated several times on each page

There can only be one H1 at the top of the page. H6 is accordingly located at the very bottom of the site

 If “GoogleBot” gives a high score (high ranking score) to your site, then this site will gradually begin to move to the first page in the Google search results, or, more simply put, you will be easier to find, and your site will be ranked “above” other sites – competitors on a specific topic.

How to do this?

One of the main and fundamental tasks of SEO promotion is to set up and fill your site with the most effective keywords. These words are selected according to your topic, for example: “Laptop Repair London” and “Computer Repair London”. Once the keywords are selected, work begins on uploading these words into the texts of your website. Additionally, internal configuration and keyword optimization for robots is underway. These refer to “Meta Descriptions”.

“Meta descriptions” are not visible to the user or client; they are visible only to the Google search robot, which is called “GoogleBot”.